Propagate is a one-woman, one-cat graphic design studio.

It was founded by designer Kendra Bosse, who left the in-house corporate world to freelance full-time in 2021. She has since been working remotely with clients across the country.

What Matters

Why ‘Propagate’

If we’re on a video call, chances are you’ll see many spider plants in the background. My house is full of them. The wild thing is, they all originate from one single plant that I got during a team bonding exercise years ago. One of my favorite things to do now is to watch each of them grow new baby plants, and to repot those as the cycle continues.

I like to approach my work in the same way. I get invested in the work my clients are doing, and want to help them grow their roots, and provide the creative tools they need to flourish.

The name also relates to the network I’ve grown. Through jobs I’ve worked on and friends I’ve made through local organizations and events, I’ve met so many wonderful and talented people. I love having the opportunity to recommend them when the right project arrises, and they’ve been able to do the same for me. These connections are organic and authentic, and help us all grow and succeed together.